The Million-Dollar Problem
Every scaling SMB hits the same wall: you've grown beyond what the founding team can manage, but you can't afford the executive talent needed to reach the next level. A CFO costs $250-350K. A COO costs $200-300K. A CMO costs $200-300K. Add benefits, bonuses, and recruiting costs, and you're looking at over $1M annually before these executives even start working.
For a $10-30M company, that's an impossible burden. So founders keep wearing too many hats, growth stalls, and competitors with deeper pockets pull ahead.
As we explored in The Modern Fractional CXO, AI-matching is transforming how businesses access executive talent. But the real revolution is building entire leadership teams fractionally.
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Start Free Trial & Operations IQThe Fractional Squad Model
Sobo enables a fundamentally different approach: instead of one expensive full-time hire, you assemble a coordinated team of fractional executives working 10-20 hours each per month.
A typical "fractional squad" might include:
- Fractional CFO (15 hrs/mo): Cash flow optimization, financial planning, investor relations
- Fractional COO (20 hrs/mo): Process improvement, team scaling, operational efficiency
- Fractional CMO (15 hrs/mo): Brand strategy, demand generation, marketing systems
Total cost: $15-25K/month. That's less than one mid-level marketing manager in a major metro, but you're getting C-suite caliber strategic leadership across three critical functions.
Solving the Coordination Challenge
The obvious question: how do multiple fractional executives work together without spending all their time in coordination meetings?
This is where Sobo's platform becomes the "Operating System" for your fractional team:
- Shared diagnostic foundation: All experts work from the same AI-generated insights about your business
- Aligned priorities: The platform surfaces interdependencies and ensures no one is working at cross-purposes
- Progress visibility: Founders see what each expert is working on without requiring status meetings
- Handoff efficiency: When the CFO's financial modeling informs the COO's hiring plan, the system facilitates that handoff
| Metric | Sobo Model | Traditional Consultant/Employee |
|---|---|---|
| C-Suite Annual Cost | $180,000-300,000 | $900,000-1,200,000 |
| Recruiting Costs | $0 (AI-matched) | $150,000-225,000 |
| Time to Full Team | 2-4 weeks | 6-12 months |
| Coordination | AI-powered shared OS | Executive meetings |
| Flexibility | Adjust roles quarterly | Multi-year commitments |
| Focus Quality | 100% strategic work | Internal politics + meetings |
The Sobo Formula for the Agile C-Suite
Building your fractional leadership team follows our proven approach:
- AI Diagnostic Identifies the Gaps: Operations IQ reveals which executive functions are most under-resourced relative to your growth goals.
- Vetted Fractional Experts Fill Them: You're matched with a coordinated squad of specialists who have worked at companies like yours.
- ROI Achieved at 1/3 the Cost: Complete C-suite capability for 70-80% less than traditional hiring, with quarterly flexibility to adjust.
Common Squad Configurations
Based on our diagnostic data, here are the most effective fractional team combinations:
- Growth Stage ($5-15M): CFO + VP Sales—financial rigor meets GTM acceleration
- Scaling Stage ($15-30M): CFO + COO—operational efficiency before adding more complexity
- Market Expansion: COO + CMO—operations and demand generation working in sync
- Pre-Exit Preparation: CFO + COO + Legal—clean financials, optimized operations, protected IP
The right configuration depends on your specific situation—which is why starting with the Operations IQ diagnostic is so valuable.
Getting Started with Your Agile C-Suite
If you've been putting off building your leadership team because you can't afford traditional executive hires, there's a better path. The Sobo model delivers the strategic capability you need at a price point that makes sense for your growth stage.
Take our free Operations IQ assessment to identify which combination of fractional executives will deliver the highest ROI for your business.

